This post will help define what types of performances you are playing so that our recommendations on how frequently you should play and how to market your events make sense.

Many bands want to spring into a lifestyle of playing every night of the week. However, it’s a good idea to pump the brakes a bit & come up with a strategy so you aren’t missing opportunities.

A promoter is someone that makes their living booking bands (buying talent) and promoting shows. Good promoters have excellent relationships with reputable agents, managers, record labels, and artists. Their role is pivotal to the success of music venues because they manage the calendar. This is a quick snapshot of the different types of promoters you may encounter in your career.

Becoming an opening act for larger shows is a great way to grow your career by exposing your music to a new group of music fans. In this article we will explore how you can go about earning opening spots for national artists & how you can make the most of those opportunities.

Writing and performing an amazing song is the holy grail of the music industry. Everything we do ultimately circles back to that. However, There are countless examples of artists that never reach their potential. Sometimes it’s lack of knowledge of the industry. Sometimes it’s lack of motivation to promote their music. Most often, it’s a combination of the two & the lack of any guidance along the way.

One of the first questions many bands have is how to hire someone to book their shows for them. The assumption is that if a band can get the right person involved then they can do all the 'business stuff’ so the band can get back to making music.

This guide is intended for artists & bands that want to take their career into their own hands. No one is going to care more about the success of your show than you, so it’s important that you don’t assume that anyone else is going to promote your show for you.

One of the most crucial things you need to do once you book a show is to list the event on various websites. It sounds so simple, but people get it wrong so frequently that it requires a blog post. If people don’t know about your event how can you expect them to be there?