For more than 27 years, music listeners around the world have known Fred Hammond as a talented songwriter, bassist and vocalist. He is also known throughout the music industry as a gifted musical arranger and producer. But, his work with Face to Face Productions Corporation, the company for which he is both founder and CEO, has earned him the title the “Babyface” of gospel.
Few gospel artists can boast of the consistency of sales, radio airplay and concert appearances that Hammond has
For more than 27 years, music listeners around the world have known Fred Hammond as a talented songwriter, bassist and vocalist. He is also known throughout the music industry as a gifted musical arranger and producer. But, his work with Face to Face Productions Corporation, the company for which he is both founder and CEO, has earned him the title the “Babyface” of gospel.
Few gospel artists can boast of the consistency of sales, radio airplay and concert appearances that Hammond has achieved over the course of his career. As a solo artist, founder of the pioneering urban group, Commissioned, and his work with Radical for Christ combined, Fred has sold more than 7 million albums and these endeavors have made him a mainstay on Billboard’s Gospel Chart top 10, along with frequent appearances on the magazine’s Heatseekers and Music Video Sales charts. In addition, Hammond’s work as a producer has landed him in the #1 spot among gospel producers according to the Gospel Music Round-up.
Throughout his professional career, Hammond has maintained a reputation for excellence, racking up numerous awards and nominations including the Grammy, BET, N.A.A.C.P. Image, Stellar, Dove, and GMWA Excellence Awards.
Beyond Hammond’s individual success, his achievements as CEO of Face to Face Productions and the F.Hammond Music Label have placed him in a class by himself. Since their inception, Hammond has served as producer on more than 80 album projects. Their recent success in bringing the praise and worship format to the African-American church has resulted in the development of a new genre of gospel music, Urban Praise & Worship. As the architect behind the new phenomenon in Gospel music, Fred has become one of the most respected names in the industry. His previous release {Pages of Life} Chapters I & II has exceeded Double Platinum status and held the #1 position on the Billboard Gospel Charts for over 15 weeks. His 2006 Free to Worship bombarded Billboard’s #1 position on the Gospel Charts, and was hailed as one of the year’s best-selling gospel albums for 2006. Its debut release entitled “In Case You Missed… And Then Some,” featured brand new artists on the F. Hammond Music Label including Joann Rosario, Shea Norman, & The Singletons and has sold well over 200,000 copies.
Hammond has taken his creative savvy to a higher level moving into from the stage to the big screen with the movie, The Gospel. This feature film was both Executive Produced and Inspired by Hammond, and boasted a stellar cast including Boris Kojo, Nona Gaye, Donnie McClurkin, Yolanda Adams, Hezekiah Walker and Martha Munizzi.
